Why is Loop paint so thick?
Don't be fooled by the price. Usually, when you buy something, you get what you pay for; with this paint, you get a whole lot more than what you paid for.
This paint is great - all you need is one coat. It looks amazing once it's on the wall. I love it!
— Alicia Oliveras, Google review
Words can't describe how incredible the quality of the paint was and how amazing Loop is for their willingness to help local organizations.
Every year, Ontarians generate more than 13 million kilos of leftover paint. If that paint doesn’t get recycled, it gets incinerated or sent to landfill. That releases toxic chemicals into our air and water. We think it makes more sense to keep those chemicals where they belong—inside a paint can.
Loop recycled paint
uses 70% less water than new paint.
produces 70% fewer greenhouse gas emissions.
keeps paint out of our landfills, air, and water.
uses 100% recycled and recyclable packaging.
Because Loop is recycled, it costs less to make, so it costs less for you to buy—about half as much as non-recycled paints of comparable (really good!) quality. It's a win-win for you and the environment.
Saving money and the planet is great, but your space is your space and it has to look good. Plus, painting takes time and effort. We get it. It's a commitment.
That's why quality is as important to us as sustainability. Loop is recycled from brand-name, mid-grade paints, so it performs like paints that cost twice as much. We back our quality with in-house and third-party testing and a full money-back guarantee. So you know you’re covered before you put a single stroke of paint on your wall.
100% Satisfaction Guarantee
If you have followed all the instructions for surface prep, mixing (you have to mix recycled paint really well for 3 minutes), and applying, and you're not completely satisfied, we'll replace, exchange, or refund the purchase price. (See our can for the fine print.)